Search Engine Marketing - PPC Management Services

7 Steps to Highly Relevant, Search Engine Friendly, and People Useful Web Site Content

The task is to build a Content Rich Search Friendly and People Friendly Web Site Quickly. These 7 Steps will show you how with about 10 Hours work you can build over 50 pages of rich, Search Engine relevant content for your web Site

Step 1 - What is Your Web Site's Main Theme

This is a Fairly easy step. Most people know the main theme of there Web Site. Some Popular Themes are Health, Golf, Home Based Business, Weight Loss and Crafts

Step 2 - Find Sub-Topics for your Theme

Find as Many sub-topics as you can pertaining to Your Theme. One good way to do this is grab a Pen and paper and write as many Sub-Topics as you can in Five Minutes. Write everything down no matter how silly it seems. You may not use every sub-topic Just write it down.

Some Topics for Home Based Business:
Email-Marketing, Ezine-Publishing, Ezine-Marketing, E-Books, Web-Design, Site-Promotion, Affiliate-Revenue, Auctions, SEO,Traffic-Building, PPC-Advertising, Internet-Marketing,Branding,Self-Improvement,Copywriting, Public speaking

Some Topic for Golf
Tiger Woods, PGA, LPGA, Masters, Majors, Michelle Wie, Golf Clubs, Golf Balls,Drivers, Short Game, Putting, Best Golf courses, Best Golf Cities,College Golf

The Reason we want to find lot's of sub-topics is we want a good variety of keywords for people to use to find you.

Step 3 Rate Your Sub Topics

Determine the Importance of all your Sub Topics. Rate the Sub Topics from 1 to 10 with 1 Lowest and 10 Highest. It is ok to give the same rating to more then 1 Sub-Topic. Try not to give all the sub Topics the same rating.

(You will Repeat Steps 4 to 7 for as Many sub-topics as you can. Working from highest rated to lowest rated it is a good idea to completely finish 1 Sub Topic Before going on to the next sub topic)

Step 4 Find Articles for Your Sub Topic

Ideally your goal should be to find 10 or more Articles per Sub Topic. For Topics Rated 7 or Higher You may want to find 15-20 Articles. For Topics Rated less then 5 fewer Articles maybe 5-7 are ok. Topics Rated 1 or 2 may have even fewer Articles or none at All.

Select a good mix of articles for your sub-topic. Keep in mind your goal to create web pages that people will find useful and the Search Engine Bots will want to Index Highly

I find most of my Articles Here http://ezinearticles.com

If you can't find what you need there here is a page with over 50 Article Resources http://ewguru.com/hbiz/article-submit.html

Step 5 Create a Web Page with each article.

This is Fairly simple to do just cut the Article into your Template. Fill out the Title and Description Meta Data and publish it to your web Site. This can be done in about 3-5 Minutes per Article with a Little Practice. For Details see this Article on instant content http://ewguru.com/hbiz/instant-content.html

Step 6 Create an Article Table of contents

Create an Article Table of contents for your Each Sub Topic. This Gives you instant Links. Simply Create a Link to each article on a Web Page. Here is a Sample Table of Contents Page (http://ewguru.com/hbiz/df-toc.html).

Step 7 Write a Blog entry

Create a Blog Entry for your Table of contents for this Sub-Topic Be Sure and use Pingomatic to ping your Web Page

Summary

The Key is to build a Content Rich Web Page with many Keywords. By Finding 5 or more Sub topics and 10 Articles per Topic you would have 50 Different Web Pages. It is possible to create 10 Articles, a table of contents and do a Blog and a Ping in about 90 Minutes. If You do this 3 Times a Week in a less then weeks you will have over 50 pages of content.

After you have Completed Steps 4-7 for all of your Subtopics add 3 or 4 Articles per week to keep your page Fresh.

Mike Makler has been Marketing Online Since 2001. Subscribe to Mike's Newsletter here http://www.ewguru.com/hbiz/viraltraffic.html Get some useful Free Downloads Here http://trafficninja.com

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